Thursday, March 8, 2007

EatingWell.com and my dietary downfall

I love EatingWell.com. The site sends me an e-newsletter each week, around 4 p.m., when I'm starving, with delicious recipes. I immediately leave work and go to Burger King, Wendy's or Big Boy (an entirely separate story) to get something that by no means can be categorized as "eating well" but tastes so good that I'm tempted to just give up and revel in my ever-expanding girth.

Hence, I have decided that EatingWell.com, with it's delicious recipes for Eggs Italiano, Scallop Piccata on Angel Hair, and Broccoli Chowder is a malicious guerrilla marketing group for the fast food industry. The emails are so perfectly timed to drive the reader to starvation that there's no other explanation. The need for immediate gratification can ONLY serve to send people through their local drive-thrus--I'll have a BK Big Fish myself, with Diet Coke, of course.

1 comment:

Leah said...

I too am a fan of the diet drink combined with something unhealthy. Case in point - my weekly treat at the coffee shop across the street from my office: I get something ridiculous, like a chocolate cupcake with buttercream icing, and then order a skim latte. I firmly believe these sorts of choices make a positive difference over time.

 
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